Visual communication plays a crucial role in how products and services are understood, remembered, and experienced. A product image or technical specification alone does not always convey how a product works in real life. Brand images help customers visualize the environments in which a product can be used. Images inspire, build a story around the product, increase credibility, reduce ambiguity, and speed up and simplify the purchasing decision. In this way, they also support our resellers in their marketing efforts. They show that the product has been tested in real use, which increases customers’ willingness to buy and try the product themselves. In addition, brand images communicate the brand’s values and professionalism, strengthen brand image, and differentiate the brand from competitors.
Brand images
At Tammer Brands, we organize brand image photo shoots for our brands several times a year. In 2025 alone, we captured nearly 20,000 still images and 400 videos across various environments for our different brands. Atmospheric images are photographed in authentic settings to highlight the products’ intended use, authenticity, relatability, and the approachable, people-oriented nature of our brands. In addition, we also utilize our own studio for brand images.
This year, we have received numerous concrete examples where our customers have thanked us for successful brand images that support sales. We firmly believe that images communicate in a unique way, create emotion, and often play a decisive role in the purchasing decision.
Our customers – Take advantage of brand images and increase sales
Did you know that all brand images and videos are available for download via our TB24h webstore? Product-specific images can be found directly on the product pages, and general brand images can be found under the brand menu – even without logging in.
